COLUMN: Bell, Game, and Candle - ‘The Most Egregious Tale Ever Committed to Word Processor’
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['Bell, Game, and Candle' is a regular GameSetWatch column by writer Alex Litel, discussing stuff that happens in the game business. This time - a conversation probes advertising, relationships, and the non-gamer's perception of games and gamers.]
A few days ago, I was ambulating about a metropolitan hotel after hearing word of an advertising summit [...]